The chapters tell the story of the BlaBlaCar adventure through Frédéric's eyes, in the form of dialogues. We explore the themes in the form of playgrounds created by apparent paradoxes: managing present and future, acting small and large, growing up alone and together, etc.
At the end of each chapter, we explore the reactions of other companies to the challenges faced by BlaBlaCar: a way of looking at the concepts discussed from a different angle.
At the end of the book, you'll find summaries of approaches to thinking about and solving the problems encountered when designing a new project. You'll be able to refer to them whenever you like, while you're reading, and afterwards!
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